Larry Wills: Marietta's plans for 'walking village' misguided
by Larry Wills
Guest Columnist
February 25, 2010 01:00 AM | 707 views | 8 8 comments | 6 6 recommendations | email to a friend | print
Larry Wills
Larry Wills
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If the Marietta Redevelopment Corp.'s plan for downtown Marietta is to turn it into a high-end "walking village," it failed to consider two important items. The American upper middle class generally does not walk to work or shop, and if it did, it is unlikely Marietta Square could physically accommodate the Target, The Avenue specialty shops and Publix-like grocery stores these villagers will demand.

I grew up in Marietta in the 1950s when it was making the transition from a walking and bicycle village to an automobile village. Even then the upper class did not walk. It rode in chauffeur-driven touring cars to work and social functions and had a store deliver, or sent a servant to pick up, their purchases. It received most of its walking on the country club golf course and dance floor. Today this class is still not into walking, except on a treadmill or to relieve the dog.

The laboring class has always been, and will forever remain the pedestrians. They cannot afford one or two automobiles.

Today, this walking/taxi riding population is mainly composed of Hispanics, and they have given Marietta an honest-to-god walking village. The commercial center of their pedestrian world is Wal-Mart. Within a quarter mile radius of this provider of their financial, medication, clothing, grooming, household goods and grocery needs is affordable and well-built rental housing, a good neighborhood school and Spanish specialty stores located along Roswell Street. This walking village developed as a result of the "Invisible Hand of Capitalism" and did not require the establishment of a Tax Allocation District, an $8 million bond and pro bono government subsides of private developers.

Instead of learning the lessons of this walking village, the city seems intent upon destroying it. Its residential anchor is the Huntington Lane Apartments, originally constructed as Blair Homes during World War II and later known as Pine Forest when I was a teenager.

Once containing its own playground, swimming pool and some 200-rental units, these sturdy brick duplexes and triplexes have thick plaster walls, hardwood floors and solid bathroom fixtures that provided safe and affordable housing for Mariettans for 68 years. It may be the state's oldest privately owned rental village and probably deserves its own Historic District.

The city has changed Huntington's zoning from "Residential" to "Office and Institutional" in an effort to hasten its demise, and the MRC is directly competing with it and other privately owned rental properties for Marietta's working- and walking-class renters.

The MRC offers 35 units on Hedges and Gramling Street for rent. These World War II-vintage wooden duplexes have the same floor plan and square footage as the brick Huntington units and vie for the same clientele. Most of the MRC tenants have Hispanic surnames and pay $700 monthly rent. The MRC's occupancy rate is approximately 50 percent. The rent at Huntington is $550 and it has 85 percent of its 98 units occupied. Approximately 60 percent of its tenants are Hispanic, 20 percent black and 10 percent white.

Like all commercial properties, Huntington is suffering from the recession and can stand little competition from government. According to Diana Mejia, the Huntington Lane property manager, her residents like its campus look, not having strangers living above and/or below them, solid construction, functional floor plans and the kitchens.

"Latinos love to cook," she explains.

Mejia came to America when very young after her father, a successful businessman, was kidnapped for ransom and killed by gunmen in Colombia. She is known as the "Angel of Huntington Lane" because of the interest she takes in the problems of her tenants.

The big difference between Huntington and the MRC rental property is that she and her lone maintenance man are not paid nearly as well as the taxpayers pay MRC director Reggie Taylor, his staff and a vendor to manage and maintain the city's rental property.

Huntington also contributes $55,000 annually in city, county and school taxes, while the MRC property, valued at $4 million, has been exempted and contributes $0.

The main lesson to be learned from the Wal-Mart walking community is that a village must have a mercantile heart to satisfy the wants and needs of its residents. Downtown Marietta has an adequate supply of entertainment and restaurants and an oversupply of government buildings, law offices and antique stores.

The question remains: How is the city going to insert the retail space and sense of excitement that will induce the upper middle class to walk to the Square? Without such an upscale mercantile heart, the city will have wasted $50 to $100 million in a pipe dream.

Larry Wills is a retired recycling consultant.
Comments
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Huntington Lane Fan
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March 12, 2010
It's sad to see how Huntington Lane Apartments fate lies in the hands of The City of Marietta. This apartment community has provided affordable housing for the good people of Marietta for more than 60 years. Maybe the City should focus more attention on reducing the city's operating budget vs. attacking a small business in order to try and close their doors so these apartments can be razed and the land can then support a higher property tax base.
Bubba can see
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February 26, 2010
What tripe! More than half of the Hispanics excluding children are here because they made it past our Border Patrol Agents ILLEGALLY. We don't give illegals a drivers license.

THAT IS WHY THEY WALK.

Good advice on writing. Try to make the middle and end have some association with the beginnnnning.

Make the Square a pedestrian zone lik eis done in Europe. It will only get nicer. ( but then it how can it get "worser?"

maylib
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February 26, 2010
big bamboo - dude, you need to get out more. how sad.
mk-viva la square
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February 26, 2010
This was really entertaining reading. Sad, but true. The neighborhoods & towns in America that have been turned into barios for Mexico's uneducated low-skilled illegal labor force, have lost all charm that could support a livable, quaint, thriving walkable/bikeable connected city w/ a heartbeat. Hispanic neighborhoods are on the increase in Cobb & have significantly dropped house values throughout south Cobb. If you really pay attention, you will see it growing & spreading like a cancer.

Yesterday, in Mexico, armed gunmen stormed into a drug-rehabilitation center, lined up 17 people along a hallway, opened fire, blowing all their brains out!!!

We are creating more towns in America that will have events such as this, instead of art festivals & food tasting.

PC'ness doesn't allow for reality!
marietta_is_great
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February 25, 2010
I think most people (not just low income and Hispanics)would agree that a walking village in Marietta would be great. But the reality is most of Cobb County - including Marietta has experienced years of poor planning. So at this point in time, a walking village in downtown - or anywhere else Marietta can only be achieved through "redevelopment". And Larry, you should know that Wal-Mart spends millions each year on demographic studies to find out where their customers will come from. In the development business, the people and residential housing units are usually in a place before commerical development occurs. Mr. Wills must be trying to stir the pot because but it is just silly to think that a Target or Wal-Mart - or even a Publix, would be developed anywhere near the Square, and it is even more crazy to think that type of development would turn downtown Marietta a walkable village. The Marietta Square has the "village" infrastructure in place - shops, restaurants, offices, but there are no, zero, none, nada - residential housing units. The missing piece to the Square's walkable village is residential - the more the better too. With more residential housing units developed within a quarter mile of the Square, you might find a lot of people - all ages, races, and income levels, walking to a Whole Foods or Fresh Market that could be redeveloped in that eye sore of a parking lot near Mill Street.

MC Plan
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February 25, 2010
What is the point of this article? Is the Square supposed to be an "automobile village" or a walking village? And what does the Latino community have to do with it? They walk because the have to, but that doesn't mean that area is "walkable" or bikeable.

maylib seems to be on the right track, but the key is that people need to live near the Square to actually walk there frequently. Converting the vacant space to apartments would go a long way. There is plenty of retail space on and immediately off the Square.
Big Bamboo
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February 25, 2010
Note to Maylib -- All those government offices are there because you and your ilk see ever-expanding government as a good thing...from MRC providing subsidized housing to a myraid of county offices running "programs" for those who "need" something. Soon, there may be a giant federal health service building built right near the Square to administer distribution of our wealth and medical care. Wouldn't that fit just perfectly in your liberal dream world?
maylib
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February 25, 2010
Larry - what a great article! Very interesting and informative. Thank you for writing this!

I hope we figure out a way to make the square more walking friendly but, I fear too that traffic along on the streets that surround it will keep people from the larger neighborhoods away.

I think what most middle class folks do is drive to the square, then get out and walk. And it's usually event based, not day to day.

It would be nice if we could develop a real, honest to goodness market with meat and all sorts of local produce to sustain a daily walking community. Street vendors too. But the kind of shopping needs you give as examples are provided mostly by Walgreen's which is just off the square and sits on a MAJOR intersection of traffic. Not walking friendly.

But, you're right. So much of the square is taken up with govt offices that are dormant at night it will be difficult to meet the demands of folks. And with the economy hurting, demand is down already as is the risk taking to meet it.

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